Yesterday, when the fight was announced, Fury was quick to grab his phone, hold it to his face, and express to the world his level of excitement. It was, of course, typically over-the-top and insincere, but still we could sense that Fury was proud to have secured a deal with Netflix to show the fight with Makhmudov on April 11. That aspect, more than the fight itself, seemed to please Fury and is perhaps what has given him the motivation to continue with his career. After all, Netflix have already demonstrated how many eyeballs they can attract to boxing matches hosted on their streaming service, and Fury, 34-2-1 (24 KOs), loves nothing more than having eyeballs on him whenever he opens his mouth or closes his hand to make a fist. The only thing he likes more than eyeballs, in fact, is money.
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