UFC Partners With Renzo Gracie Houston To Host Youth Training Seminar To Give Back To The Community As Part Of UFC Houston

March 2, 2026


The plate design features UFC’s logo in its primary red colors, along with the phrase “UFC Lives Here,” breaking through a bold background.

“We’re thrilled to partner with UFC to bring this iconic brand to Texas roads,” said Steve Farrar, CEO and President, My Plates.

Fans were able to pre-order their new specialty license plate at select locations throughout the Toyota Center, with the campaign also being promoted in-venue via QR code.

Starting at just $50 per year, the new UFC specialty license plate comes in a bold background-only design and allows up to six personalized characters. During the pre-order phase, fans can also take advantage of special savings – up to $55 off the new plate.

A portion of proceeds from the sale of each UFC specialty license will benefit the UFC Foundation, a non-profit, section 501(c)(3) organization committed to giving back to the communities that host its events. For more information, please visit UFCFOUNDATION.





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